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Real estate agency website guide

Estate agency visitors come in two groups: buyers and sellers. The site should show each their own path.

Keep the portfolio simple

For each listing: photos, location, size and price; short highlights instead of a long description.

  • Photos and location
  • Key features
  • Price and status

Local expertise

Say which neighbourhoods you cover and what you know well; it matters for search and trust.

  • Areas served
  • Type of expertise
  • Team introduction

Valuation request for sellers

A short form for owners who want a valuation creates a direct inquiry; the viewing form for buyers is separate.

  • Valuation form
  • Viewing form
  • Two lists in the dashboard