A website for Alder & Stone Renovation in Manchester, offering kitchen remodel and bathroom renewal.
Industry solutions
Websites for construction and renovation
A structure that makes expertise concrete, explains project scope and guides visitors toward a site-visit request.

Turnkey renovation and reinforcement
Kitchen remodel · Bathroom renewal
Free site visitThe businesses and content shown are demo concepts, not customer references.
What should the website solve?
Move the visitor toward a site visit or quote request.
- 01
Services and project scope
- 02
Project types and process
- 03
Site-visit or quote request form
From visitor to you
- 01
Reviews the renovation scope
- 02
Chooses the relevant service
- 03
Submits the site-visit form
Direct inquiry
A submitted site-visit or quote form
Contact intent
A phone or WhatsApp click
Signals stay clearly separated

Turnkey renovation and reinforcement
Kitchen remodel · Bathroom renewal
Free site visit- Draft
- Preview
- Published
Signals stay clearly separated
Submitted forms and bookings are direct inquiries. Phone and WhatsApp clicks appear separately as contact intent.
What the site should do for you
Clarify project scope before the first conversation.
Visitors understand the work you take on, how projects progress and what information is needed for a useful site-visit request.
How customers reach you in this trade
Clarify project scope before the first conversation.
Form inquiries and bookings are direct inquiries; phone and WhatsApp clicks are a separate contact-intent signal. Below are the fields and flows that work in this trade.
- Form fields
- Project type (kitchen, bathroom, full renovation)
- Address and floor
- Approximate square metres
- Preferred start window
- Photo upload of the current state
- Booking type
- Site-visit booking: the customer picks a day and time window for measuring, and the address stays on the form.
- WhatsApp and phone
- For non-urgent work WhatsApp is usually clicked to send photos; the click appears separately as contact intent and the message body never reaches the dashboard.
- One job for the first week
- Add before and after photos from two finished jobs, and fill in the site-visit form once from your own phone.
Renovation and project types
Separate residential, office, retail and structural work by scope and project type.
The selected project type provides context for the site-visit request.
Project process and responsibilities
Explain inspection, scoping, delivery and handover according to the real working process.
Visitors understand the process and responsibilities before requesting a quote.
Completed work
Use real project photography, completed work and verifiable scope details where available.
A relevant project example can be referenced in the inquiry brief.
Site-visit and quote request
Collect location, property type, target timing and a short project description in one form.
The submitted brief becomes a persistent inquiry; the business prepares the quote separately.
The first 30 days after launch
What to do after your site goes live, split into weeks. Every item is a concrete job on your own screen or in your business, not a promise of results.
- Week 1 · Publish and verify
- Connect the domain and check every page on mobile
- Test the site-visit form notification email
- Add the site address to your Google Business Profile
- Week 2 · Fill in projects
- Add before/after photos of the last three projects
- Write a scope and duration note for each project
- Add excluded work to service pages
- Week 3 · Work the inquiries
- Reply to site-visit inquiries within one business day
- Do not mix phone clicks with direct inquiries
- Add recurring questions to the page as an FAQ
- Week 4 · Review
- Check which page inquiries came from in the dashboard
- Move the most requested service up on the home page
- Complete projects that are missing photos
Build your site today.
Describe your business, see the preview, then choose your plan. The preview does not ask for your contact details.

