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Inquiry management

A form inquiry and a WhatsApp click are not the same thing

When a visitor submits contact details, a trackable inquiry exists. Clicking a contact button does not reveal the message or outcome.

Direct inquiry

A form or booking submission is stored with the details shared by the visitor.

  • Contact details
  • Submission time
  • Form source

Anonymous contact intent

A phone or WhatsApp click only shows that the button was used.

  • No message content
  • Unknown call outcome
  • Anonymous behaviour signal

Why keep them separate?

The distinction supports better decisions without inflating website performance.

  • Accurate reporting
  • Correct follow-up list
  • Clear CTA evaluation

Complete the website decision with two concise companion guides.

Getting startedHow to write a small-business website briefCollect the information needed for a strong first draft in one clear page.PublishingThe difference between domain, hosting, preview and publishingUnderstand what each part does before the website becomes public.IndustryWhat an electrician and plumber website should look likeA site structure, call point and inquiry flow built for urgent repairs and plumbing jobs.